Sev-Rend Packaging has its eyes on strategy for its newest product debut. The High-Performance packaging provider has expanded its manufacturing capabilities to introduce new stand-up pouch bags to the Sev-Rend repertoire. Rob Williams, CEO, Sev-Rend PackagingRob Williams, CEO, Sev-Rend Packaging “Adding custom pouches to our product line allows Sev-Rend to not only service new customers, […]
Sev-Rend high-performance packaging has expanded its manufacturing capabilities to include stand-up pouches for the produce industry. The company now offers traditional pouches as often found among many commodities within the produce industry with a focus on the consumer pack sizing along with custom-sized pouches that are more project- and customer-specific.
An enlightened approach to potato packaging is to keep the product in the dark, marketers say. Idaho Falls, Idaho-based Potandon Produce has seen the light and recently launched a limited line of Green Giant potatoes in light-blocker packaging, said Ralph Schwartz, Potandon’s vice president of sales. “It’s bags that have basically black inside the bag […]
The Mexican avocado business is being targeted by the produce packaging and labeling company, Sev-Rend Corp. Greg Petermeyer, Sev-Rend’s general manager, said his firm is primarily entering this Mexican segment through its established California avocado business. “A lot of our California customers are in Mexico. They are sending our products to their Mexican operations…
ST. LOUIS, MO – From its founding in 1993, Sev-Rend Packaging has expanded from its original role as a b2b supplying primarily tags, to grow an expanded portfolio which now includes film, netting, and labels for the produce industry. As Jeff Watkin, Graphic and Marketing Manager at Sev-Rend, recently told me, the company has plans […]
California avocado packers over the last five years have shifted packaging as retailers have altered the merchandising techniques for avocados. The produce packaging and labeling company, Sev-Rend Corp., is providing avocado grower-packers with products to meet the new trends, according to Jeff Watkin, graphics and marketing manager. The firm is based in Collinsville, IL. With […]
Capital improvements made by Sev-Rend Corporation are already translating to increased customer service and manufacturing flexibility. Harrison Chien, vice president of sales and marketing, said Sev-Rend is now extruding, knitting and printing in the United States. “Netting and extruded films were imported from outside the U.S.,” he told The Produce News May 1. “From a sourcing standpoint, […]